Post by account_disabled on Nov 30, 2023 5:31:01 GMT
While that sounds like an easy question… it’s how fast your website loads… it’s actually not. There’s a huge number of factors that impact the speed of a page: Time To First Byte (TTFB) – This is how quickly your webserver immediately responds to the request. A web host with a poor infrastructure may have internal routing issues that may take seconds simply for your site to respond… never mind completely load. Number of Requests – A web page isn’t a single file, it’s composed of multiple referred pages – javascript, font files, CSS files, and media.
The turnaround time for each of the requests can significantly delay your site speed and slow you down. Many sites utilize tools to combine, compress, and cache Country Email List multiple requests into fewer requests. Distance To Web Host – Believe it or not, the physical distance from your site to your visitor matters.
Companies often utilize a Content Delivery Network to help geographically cache their resources so that people that are further from the host still have a fast experience. Page Completion – Your page may be fully loaded but have additional assets that are loaded after the page is completed. For example, there’s typically a lazy loading feature on modern content management systems where an image isn’t actually requested if it’s not in the viewable region the browser is looking at. As the person scrolls, the image is requested and presented.
Retention Rates – 50% of visitors say they won’t be loyal to websites that take too long to load. Search Engine Ranking – Search engines want to drive visitors to sites that provide a great user experience. There are a plethora of studies that show that site speed is a direct factor (Google has said so) and because people stay on a fast site, it’s an indirect factor as well. Competition – Even a subtle site speed difference between you and a competitor can change the perception of their company versus yours.
The turnaround time for each of the requests can significantly delay your site speed and slow you down. Many sites utilize tools to combine, compress, and cache Country Email List multiple requests into fewer requests. Distance To Web Host – Believe it or not, the physical distance from your site to your visitor matters.
Companies often utilize a Content Delivery Network to help geographically cache their resources so that people that are further from the host still have a fast experience. Page Completion – Your page may be fully loaded but have additional assets that are loaded after the page is completed. For example, there’s typically a lazy loading feature on modern content management systems where an image isn’t actually requested if it’s not in the viewable region the browser is looking at. As the person scrolls, the image is requested and presented.
Retention Rates – 50% of visitors say they won’t be loyal to websites that take too long to load. Search Engine Ranking – Search engines want to drive visitors to sites that provide a great user experience. There are a plethora of studies that show that site speed is a direct factor (Google has said so) and because people stay on a fast site, it’s an indirect factor as well. Competition – Even a subtle site speed difference between you and a competitor can change the perception of their company versus yours.